BrandAmi Paris
ProjectSpring 2025 Ad Campaign

Ami Paris Spring 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This image from the Ami Paris Spring 2025 ad campaign, photographed by Daniel Archer with art direction by Jonathan Ferrari, presents a cinematic interior scene. In the foreground, a modern desk lamp rests on a dark wooden table against warm taupe walls. Through an open doorway, multiple models pose in tailored garments, including long plaid and trench coats over layered ensembles. The lighting is soft and natural, casting gentle shadows across the panelled walls and polished floors. The composition creates a sense of depth, framing the figures within an intimate domestic architectural setting.
Style
Horizontal, Commercial, Moody, Warm
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Camel (50%)
Charcoal (50%)
Background
Living Room
Context
Advertising Campaign




