BrandAmi

Ami Everyday Essentials Spring/Summer 26 2026
Associated creatives
Tags
Description
Photographed by Mathieu Rainaud for Ami, this Everyday Essentials Spring/Summer 26 campaign image features a young red-haired man standing inside a public telephone booth on a city street. The subject is posed holding the telephone receiver to his ear while lifting a white t-shirt, revealing light-colored trousers. Natural daylight illuminates the outdoor urban setting, highlighting the architectural details of the surrounding buildings in the background. Styling and set design by Alexandre Mattiussi and Felix Gesnouin complete the narrative composition.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Pure White (60%)
Camel (40%)
Background
Street
Context
Advertising Campaign
