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  • ·Alo Summer Campaign ‘26 with Frida Aasen
BrandAlo
ProjectAlo Summer Campaign ‘26
Frida Aasen crouching in a white sports bra, black wide-leg pants, and sunglasses by a rocky coast for Alo.

Alo Alo Summer Campaign ‘26 2026

Associated creatives

Joaquin Burgueño
Joaquin BurgueñoPhotographer
Alfie Sackett
Alfie SackettHair Stylist
Ciara O'Shea
Ciara O'SheaMakeup Artist
Josh Stovell
Josh StovellSet Designer
Frida Aasen
Frida AasenModel
Rae Rodriguez
Rae RodriguezModel

Tags

frida aasenfrida aasen aloblack wide leg trouserswide leg trousersblack trouserswhite sports brawhite crop topblack bucket bagleather bucket bagblack sunglasses

Description

Model Frida Aasen crouches along a rocky coastline wearing a white sports bra top and black wide-leg trousers featuring a subtle Alo logo. She is styled with dark rectangular sunglasses, wet-look blonde hair, and a black leather bucket shoulder bag draped beside her. Photographed by Joaquin Burgueño with hair by Alfie Sackett and makeup by Ciara O'Shea for the Alo Summer Campaign ‘26, the outdoor composition features soft natural lighting against a calm sea and distant coastal cliffs.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (50%)
Pure White (20%)

Background

Rocky Coast

Context

Advertising Campaign