Logo
  • Home
  • ·Media
  • ·Allianz Adrift BTS Campaign Video
Brand
Allianz
ProjectAdrift BTS

Allianz Adrift BTS 2026

Associated creatives

FINCH
FINCHProduction
Howatson+Company
Howatson+CompanyAgency / Creative
Daniel Fletcher
Daniel FletcherPost Production / VFX
Wavemaker
WavemakerMedia
Trailer Media
Trailer MediaMusic / Sound
LBB Admin
LBB AdminPost Production / VFX

Tags

behind the scenes videobts videofilming productioncommercial shootdirector michael gracey

Description

This behind-the-scenes video captures the production of the Allianz Adrift campaign, highlighting the creative collaboration between FINCH and Howatson+Company. The footage showcases dramatic coastal and stadium environments, featuring athletes and crew members working through intense scenes. Director Michael Gracey discusses the creative vision behind the project, focusing on resilience and recovery. The video employs cinematic lighting and professional live-action capture techniques to document the making of the commercial.