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  • ·Alaia Winter Spring 2025 Campaign featuring Daria Werbowy
Daria Werbowy in a textured pink fringed coat by Alaia, photographed by Tyrone Lebon in a bright architectural interior space.

Alaïa Alaïa Winter/Spring 2025 Campaign 2025

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Model Daria Werbowy crouches in a sunlit architectural space wearing a voluminous, heavily textured pink fringed coat for the Alaia Winter/Spring 2025 campaign. Photographed by Tyrone Lebon with fashion styling by Aleksandra Woroniecka, hair by Anthony Turner, and makeup by Yadim. Large white serif typography reading Alaia Paris is overlaid across the composition. The setting features long windows casting strong diagonal shadows across a concrete floor.