Brand

Alaïa Alaïa Winter/Spring 2025 Campaign 2025
Associated creatives
Tags
Description
Model Daria Werbowy crouches in a sunlit architectural space wearing a voluminous, heavily textured pink fringed coat for the Alaia Winter/Spring 2025 campaign. Photographed by Tyrone Lebon with fashion styling by Aleksandra Woroniecka, hair by Anthony Turner, and makeup by Yadim. Large white serif typography reading Alaia Paris is overlaid across the composition. The setting features long windows casting strong diagonal shadows across a concrete floor.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Hot Pink (70%)
Pure White (30%)
Background
Concrete Texture
Context
Advertising Campaign







