Brand
ProjectSpring/Summer 25
Adidas Spring/Summer 25 2025
Associated creatives
Tags
Description
This video piece for the Adidas Spring/Summer 25 project features a man walking forward in a dark studio setting wearing a dark hooded jacket and sneakers. The video opens with the Adidas Spezial logo before revealing the model against a minimal dark background with clean typography reading SPZL and Spring 2025. The moody, low-key lighting emphasizes the textures of the technical outerwear and footwear. The sequence concludes with a close-up portrait of the subject looking directly at the camera.