Adidas SL EVO 2025

Description

A side-profile shot captures a male athlete taking a hydration break against an urban concrete wall for the Adidas SL EVO campaign. The runner is dressed in all-black performance gear, including a hooded long-sleeve top, compression tights with the brand emblem, a windbreaker tied around his waist, and white running sneakers. Holding a vibrant neon yellow water bottle, he pauses under soft, diffused natural daylight that highlights the clean lines of his technical apparel and the coarse texture of the background architecture.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Sportswear

Color

Background

Concrete Texture

Context

Advertising Campaign