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Athlete in black sportswear drinking from a neon yellow water bottle standing against a textured concrete wall.

Adidas SL EVO 2025

About

A side-profile shot captures a male athlete taking a hydration break against an urban concrete wall for the Adidas SL EVO campaign. The runner is dressed in all-black performance gear, including a hooded long-sleeve top, compression tights with the brand emblem, a windbreaker tied around his waist, and white running sneakers. Holding a vibrant neon yellow water bottle, he pauses under soft, diffused natural daylight that highlights the clean lines of his technical apparel and the coarse texture of the background architecture.

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Background

Concrete Texture

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Advertising Campaign