Adairs Spring 2024 2024

Description

This commercial campaign image for Adairs Spring 2024, photographed by Lucas Allen with creative direction by Paper Stone Scissors and interior styling by Adam Powell, captures a serene interior scene. A woman with long brown hair is seated sideways in a sage green woven armchair, her bare feet resting up on a low built-in concrete platform. She gazes out of a large arched window that frames a tranquil coastal view of the ocean and distant hazy mountains under a clear sky. The soft, natural daylight illuminates the minimalist cream-toned room, creating a calm and contemplative atmosphere.

Style

Lifestyle, Vertical, Warm, Clean

Techniques

Natural light

Color

Background

Ocean

Context

Advertising Campaign