Adairs Spring 2024 2024

Description

This commercial image for the Adairs Spring 2024 project features a woman seated on the edge of a modern white bathtub. She wears a cream-coloured linen button-down shirt and has a dark green towel wrapped turban-style around her head. Natural sunlight streams through a window, casting warm highlights and soft shadows across her face and the interior setting. The composition captures a tranquil, domestic moment with a clean and minimal aesthetic. Photography by Lucas Allen, creative direction by Paper Stone Scissors, and interior styling by Adam Powell.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Department Stores

Color

Background

Bathroom

Context

Advertising Campaign