Logo
  • Home
  • ·Media
  • ·Acne Studios Fall 2024 Campaign with Willow Smith
BrandAcne Studios
ProjectFall 2024 Ad Campaign
Willow Smith holding a dark leather bag wearing a matching dark coat against a teal gradient background

Acne Studios Fall 2024 Ad Campaign 2024

Associated creatives

Jonny Johansson
Jonny JohanssonAcne Studios Creative Director
Willow Smith
Willow SmithCreative Director
Jordan Hemingway
Jordan HemingwayPhotographer
Willow Smith
Willow SmithModel
Léopold Duchemin
Léopold DucheminStylist
Vernon François
Vernon FrançoisHair
Yadim
YadimMakeup
Yvett G
Yvett GManicurist
Polly Philp
Polly PhilpSet Designer

Tags

willow smithwillow smith in dark leather coatwoman holding leather bagwoman in dark coatwillow smith posingblack leather coatdark leather handbagleather bag

Description

This vertical portrait features Willow Smith posing for the Acne Studios Fall 2024 ad campaign, photographed by Jordan Hemingway. She wears a dark leather coat and holds a structured dark leather handbag. The composition captures her in a dynamic, slightly tilted pose with her head leaned back against a moody, textured teal gradient background. Bold black typography displaying the brand name spans across the center of the frame. The lighting creates subtle highlights on the glossy leather textures and her features.

Style

Vertical, Commercial, Moody, Raw

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

Gradient

Context

Advertising Campaign