Acne Studios Fall 2024 Ad Campaign 2024

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This portrait from the Acne Studios Fall 2024 ad campaign features model and artist Willow Smith crouched in a dark denim jacket and matching denim trousers. She holds a structured black leather handbag in her lap while posing against a moody, gradient studio background. The lighting highlights the glossy textures of her clothing and skin, creating a striking editorial composition. Jordan Hemingway photographed the campaign, with styling by Léopold Duchemin and creative direction by Jonny Johansson and Willow Smith.