Acne Studios Fall 2024 Ad Campaign 2024

About

Willow Smith poses for the Acne Studios Fall 2024 ad campaign, photographed by Jordan Hemingway with creative direction by Jonny Johansson and Willow Smith. She wears an oversized dark denim jacket and matching wide-leg jeans, styled by Léopold Duchemin, holding a small metallic handbag. The shot features hair by Vernon François, makeup by Yadim, manicures by Yvett G, and set design by Polly Philp. The composition is set against a mottled blue studio background with soft directional lighting.