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  • ·13 09 SR Fall 2023 Ad Campaign by Shayne Laverdiere
Brand13 09 SR
ProjectFall 2023 Ad Campaign
Diptych featuring a woman looking over her shoulder with a back tattoo alongside a yellow and green balloon flower sculpture.

13 09 SR Fall 2023 Ad Campaign 2023

Associated creatives

Serge Ruffieux and Emilie Faure
Serge Ruffieux and Emilie Faure13 09 SR Co-Founders
Serge Ruffieux
Serge Ruffieux13 09 SR Creative Director
Serge Ruffieux with Anne Le Quintrec 
Serge Ruffieux with Anne Le Quintrec Creative Direction
Shayne Laverdiere
Shayne LaverdierePhotographer
Letizia Galloni 
Letizia Galloni Talent
Dimitri Riviere
Dimitri RiviereStylist
Gor Duryan 
Gor Duryan Hair
Hicham Ababsa
Hicham AbabsaMakeup

Tags

letizia galloniwoman looking over shoulderwoman looking backballoon flower sculptureyellow balloon flowerballoon flowerballoon sculpturegeometric back tattooshoulder tattooline tattoo

Description

A split-composition diptych from the 13 09 SR Fall 2023 advertising campaign photographed by Shayne Laverdiere under the creative direction of Serge Ruffieux and Anne Le Quintrec. On the left, model Letizia Galloni is captured in a close-up portrait looking back over her shoulder, showcasing sharp winged eyeliner, a delicate gold necklace, and a geometric line tattoo on her back. On the right, a glossy balloon sculpture of a yellow flower with a green stem and center stands out against a solid dark background.

Style

Horizontal, Commercial, playful, Minimalist, Graphic

Industries

Designer Fashion

Color

Golden Yellow (30%)
Emerald (20%)

Context

Advertising Campaign