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  • ·032c Hardcore Wellness Campaign by Daniel Roché
Brand
032c
ProjectHardcore Wellness
Bruno Sharif walking in an underground parking garage wearing a black 032c sweatshirt and holding two green drinks.

032c Hardcore Wellness 2025

Associated creatives

Daniel Roché
Daniel RochéPhotographer
Bruno Sharif
Bruno SharifModel

Tags

bruno sharifman holding drinksman holding smoothiesman walkingblack graphic sweatshirtblack long sleeve shirtgraphic sweatshirtblack sweatshirtblack pantsblack trousers032c sweatshirt

Description

Model Bruno Sharif is captured mid-stride inside an underground parking garage for the 032c Hardcore Wellness project photographed by Daniel Roché. He wears an oversized black long-sleeved top printed with white graphic text alongside matching black trousers. In each hand, he holds a clear plastic takeout cup filled with a light green iced wellness beverage and straw. Direct flash illumination highlights the subject against the muted concrete surroundings and a parked dark van.

Style

Vertical, Commercial, Raw

Techniques

Flash

Industries

Streetwear

Color

Off-Black (80%)
Sage (20%)

Background

Carpark

Context

Advertising Campaign