Paramount+
Paramount+'s cinematic trailers, high-impact campaigns and entertainment marketing content
Featured Paramount+ projects
This week's top Paramount+ projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Paramount+ · See You Sunday
Paramount+ elevates its autumn programming slate with the See You Sunday campaign, a masterclass in blending high-stakes professional athletics with the approachable, everyday rhythms of American life. By positioning NFL luminaries like Trevor Lawrence and Justin Jefferson within mundane suburban backdrops—from quiet residential streets to the local hair salon—the creative team successfully demystifies the barrier between star power and the audience. This commercial spot relies on a sophisticated live-action technique, utilizing quick cuts and seamless transitions to maintain a fast-paced, humorous narrative that feels both urgent and welcoming. The visual language shifts deftly between bright, natural outdoor lighting and controlled, soft interior studio work, ensuring that every comedic beat lands with clarity. The post-production expertise provided by Brickyard is instrumental here, as the seamless VFX integration helps bridge these disconnected scenarios into a cohesive, highly watchable flow. By trading the intensity of the stadium for relatable vignettes, the campaign leans into a playful identity that underscores the accessibility of football on the platform. It is a sharp exercise in entertainment marketing, proving that the most effective way to drive engagement is to meet the viewer on their own turf, turning the ritual of the weekly Sunday game into a shared, lighthearted cultural experience that feels essential for every sports fan.
Paramount+ · Dutton Ranch - Official Trailer (Custom Music)
Paramount+ leans into the rugged allure of the modern frontier with their latest promotional push for the Dutton Ranch series. This cinematic trailer masterfully captures the essence of the quintessential Western genre, oscillating between sweeping, wide-angle shots of majestic mountain ranges and the intimate, high-stakes tension inherent to the Dutton family narrative. By employing a deliberate live-action technique, the footage grounds the dramatic stakes in a visceral reality, utilizing deep shadows and moody, dramatic lighting to emphasize the grit of life on the range. The narrative arc moves fluidly from expansive grasslands populated by cowboys on horseback to the claustrophobic intensity of interpersonal conflict, highlighted by sharp imagery of firearm handling and quiet, sunset-soaked moments on the porch. Central to this immersive experience is the custom music score composed by The Crystal Creative, which serves to anchor the visual storytelling, driving the pacing and intensifying the emotional stakes of each scene. The final result is a sophisticated piece of media and entertainment marketing that successfully balances the grand scale of the landscape with the intimate, character-driven performances that have become a hallmark of the franchise. By focusing on these distinct stylistic textures, the trailer establishes an atmospheric urgency that resonates deeply, effectively translating the spirit of the series into a high-impact, bite-sized promotional asset for the streaming platform.
Paramount+ · Landman Season 2 Official Trailer
In the highly anticipated trailer for Landman Season 2, Paramount+ leans into the rugged, high-stakes atmosphere of the Texas oil industry, crafting a narrative that feels as vast and unforgiving as the landscape it depicts. This latest installment of the prestige series captures the inherent tension of corporate power struggles, juxtaposing the sprawling, sun-drenched oil fields against the cold, clinical precision of boardrooms. The cinematic execution relies on a calculated visual contrast, shifting effortlessly between warm, golden-hour desert tones and the muted, sterile lighting of high-stakes corporate environments. Through sophisticated live-action technique, the trailer explores the weary resolve of Billy Bob Thornton’s executive character and the complex, high-pressure dynamics brought to life by Demi Moore. Every frame is meticulously sharpened by the post-production and VFX expertise of William McVay, whose work ensures the visual pacing reinforces the mounting dread and professional conflict central to the series' identity. By grounding the epic scale of West Texas industrial life in deeply intimate, character-driven moments, the trailer effectively sets the stage for a season defined by grit and strategic maneuvering. It is a masterful study in visual storytelling that utilizes color grading and tight editing to draw viewers into a world where power is the ultimate commodity, solidifying its place in the modern landscape of high-end media and entertainment production.
Paramount+ · FAKE (Trailer)
Paramount+ introduces the trailer for their original series, FAKE. The project is a character-driven production that leans into a tense, emotional atmosphere through its cinematic lighting and dramatic sequences. Captured with a live-action technique, the trailer cuts between nocturnal street scenes, intimate indoor settings, and close-up character portraits. Production for the series was handled by Good Oil.
Paramount+ · Brand Retainer | Mean Girls x The Life Of A Showgirl
Paramount+ brings together the worlds of "Mean Girls" and "The Life of a Showgirl" in this collaborative brand retainer project. The campaign utilizes a series of live-action clips to bridge distinct narrative aesthetics through a fast-paced montage. Featuring creative input from Saylor, the project employs a clean, cinematic approach to balance varied settings, ranging from high school classrooms and hallways to expansive outdoor environments. The edit stitches together diverse character moments, utilizing specific lighting and color grading shifts to maintain continuity across the production.
Paramount+ · Brand Retainer | SpongeBob The Musical: Ethan Slater
Paramount+ brings the energy of the stage to the screen in this brand retainer spot featuring Ethan Slater reprising his role in SpongeBob The Musical. The project captures high-octane musical sequences and the theatrical choreography inherent to the adaptation. The production leans into a vibrant aesthetic, utilizing bright stage lighting and detailed costume work to anchor the live-action performance. By documenting the live stage environment, the piece highlights the dynamic character interactions central to the production.
Paramount+ · Brand Retainer | Sonic The Hedgehog 3 Fancam Edit
Paramount+ leans into the high-octane energy of Sonic The Hedgehog 3 with a dynamic fan-style edit. This short-form vertical video focuses on Shadow the Hedgehog, utilizing quick cuts to emphasize cinematic fight sequences and dramatic character close-ups. The edit incorporates VFX and a live-action technique to highlight the film's intense visuals, punctuated by glowing red effects and character dialogue. The project was executed by Agency/Creative partner Saylor.
Paramount+ · Brand Retainer | Complex Pop: SpongeBob's License
Paramount+ expands its brand identity for SpongeBob SquarePants through a vertical animated spot. The project highlights a playful narrative centered on a unique license exchange, bringing the character into a broader media ecosystem with an artistic, humorous visual approach. The animation features a distinct interaction between characters, rendered with clean lines and vibrant set details including a stone-accented building exterior. This retainer project continues the brand's ongoing content strategy within the entertainment sector, leaning into stylistic animation techniques to maintain visual continuity.
Paramount+ · Brand Retainer | Nickelodeon: Jimmy Neutron / Bolbi Clip
Paramount+ integrates legacy character Bolbi Stroganovsky from Jimmy Neutron in this dynamic 3D animated clip. Part of a broader brand retainer, the sequence captures the character performing theatrical routines against retro interior backgrounds. The project leans into expressive computer-generated imagery, utilizing 3D render/CGI techniques to highlight comedic timing. With creative execution by Saylor, the work focuses on character-driven sequences that leverage familiar animation styles in a polished, horizontal format.
Paramount+ · Brand Retainer | Criminal Minds: Penelope Garcia Cosplay
Paramount+ expands its promotional content for the series Criminal Minds, showcasing a detailed cosplay of character Penelope Garcia. The production, supported by creative agency Saylor, brings the series to life through a live-action technique that highlights character personality. The vertical format project transitions between direct-to-camera address and stylized overlays, utilizing a clean, cinematic aesthetic to engage the streaming platform's audience on digital channels.
Paramount+ · Brand Retainer | Cheers Hat Trick
Paramount+ delivers a television brand retainer campaign featuring a series of character-driven vignettes set within a classic tavern environment. The creative execution leans into a cinematic, live-action technique, utilizing a monochrome color grade to ground the narrative in a familiar, grounded aesthetic. Developed in collaboration with agency partners at Saylor, the project captures dialogue-heavy interactions that anchor the network's identity within the media and entertainment landscape. The production design emphasizes vintage interior details and low-key lighting to establish the mood of the scenes.
Paramount+ · Brand Retainer | Big Monday Energy
Paramount+ captures the relatability of the start of the week in this campaign, featuring a high-contrast interaction between two characters in a domestic setting. The creative leans into a humorous tone, utilizing a live-action technique to ground the narrative in an authentic, raw visual style. The project features direction from the agency Saylor, focusing on character-driven close-ups that emphasize emotive performances. By isolating the morning routine, the work highlights the brand's presence in the streaming and entertainment sector through a cinematic lens.
Explore other Streaming Platforms brands
Explore Visie’s leading industries, projects, and the talented creatives representing them.