Paramount+
Brand Retainer | Mean Girls x The Life Of A Showgirl
Brand
Date
May 2026
Description
Paramount+ brings together the worlds of "Mean Girls" and "The Life of a Showgirl" in this collaborative brand retainer project. The campaign utilizes a series of live-action clips to bridge distinct narrative aesthetics through a fast-paced montage. Featuring creative input from Saylor, the project employs a clean, cinematic approach to balance varied settings, ranging from high school classrooms and hallways to expansive outdoor environments. The edit stitches together diverse character moments, utilizing specific lighting and color grading shifts to maintain continuity across the production.
Style
Horizontal, Cinematic, Clean
Industries
Streaming Platforms
Context
Brand Film / Corporate Video
Associated creatives
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