Zara

Apr 2025

The Zara 'Postcard from Greece' menswear campaign features model Francisco Henriques in a series of coastal settings that lean into a Mediterranean aesthetic. Photographed by Jorge Perez Ortiz, the imagery uses hard light to emphasize textures, from the intricate crochet patterns of knit shirts to the rustic woodgrain of traditional boat hulls. The project channels a warm, earthy palette across its commercial and editorial compositions. By pairing clear blue skies with deep turquoise water, the work highlights the collection's focus on structured resort wear and accessories.

Vertical, Warm

Advertising Campaign