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Zalando

Zalando Festival
Date

Jun 2026

Description

Zalando presents the Zalando Festival, a commercial project designed to mimic the aesthetic of a live fashion broadcast. The campaign features a news anchor delivering style forecasts and festival updates, alternating between a stylized studio set with warm tones and outdoor festival grounds. Produced by GREATERGOOD, the project utilizes clean broadcast graphics and news-style transitions to frame its fashion content. The imagery relies on a professional presentation, capturing the energy of festival-season trends through a curated, editorial lens.

Style

Commercial

Industries

High Street Fashion

Color
Pure White
Jet Black
Background

Set-dressed

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