Zalando
Young Fashion
Brand
ProjectYoung Fashion
Date
Oct 2023
Description
Zalando’s Young Fashion campaign presents a collection of winter outerwear, set against a rugged, natural landscape. The imagery captures a high-contrast aesthetic that juxtaposes bright, saturated puffer jackets against the neutral, desaturated rock textures of a mountain environment. Photographed by Denny Sachtleben, the editorial series features styling by Toby Grimditch and makeup artistry by Kenny Campbell. Adam Sandell and fellow talent appear in a range of performance-inspired apparel, leaning into outdoor-centric editorial photography that utilizes natural light to highlight fabric finishes and silhouettes.
Techniques
Natural light
Industries
High Street Fashion
Background
Mountain
Context
Advertising Campaign
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