Zalando: Les Ardentes 3
Brand
Date
Jul 2025
Description
Zalando presents Les Ardentes 3, a fashion campaign film that highlights contemporary streetwear styling through a dynamic outdoor lens. The production, helmed by ILA Studio, features a lead talent in a vibrant purple patterned jacket and cargo trousers, capturing fluid motion against a textured architectural backdrop. The cinematography leverages low-angle framing and natural light to emphasize the energy of the performance. Utilizing a vertical format, the commercial maintains a sharp aesthetic through clean digital capture.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Color
Cream
Violet
Background
Clear Sky
Context
Advertising Campaign
Associated creatives
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