Zalando
Hair Drip
Brand
ProjectHair Drip
Date
Aug 2024
Description
Zalando presents Hair Drip, a beauty and haircare campaign focused on diverse styling and hair texture. Captured by photographer Shauna Summers, the imagery leans into a clean, minimalist aesthetic, utilizing high-key lighting to emphasize hair sheen and detail. The series features a range of silhouettes, from wet-look crimped waves to textured mullets and defined curls. Working alongside photographer Shauna Summers, hair stylist Ruby Howes and makeup artist Berenice Ammann define the project's visual direction, with casting by Mireia Torra.
Style
Clean, Minimalist, Vertical
Industries
Haircare
Background
White Seamless, Residential Building
Context
Advertising Campaign
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