Yohji Yamamoto

Jul 2025

The Yohji Yamamoto Pour Homme 25-26 AW campaign is a high-end fashion editorial that highlights the house's signature avant-garde tailoring and complex layering. Photographed by Takay, the series leans into a stark, architectural aesthetic, utilising raw concrete structures and curved surfaces as a minimalist backdrop for the collection's heavy, textured outerwear. Fashion editor and stylist Tsuyoshi Noguchi curates a series of layered silhouettes, punctuated by both monochromatic palettes and sharp splashes of red. The production employs chiaroscuro lighting and film-based techniques to accentuate the tactile qualities of the garments, from quilted finishes to intricate chain hardware. Models Cyane Camus and Gbolahan Yusuf feature in the portraiture, with casting led by Shimana and hair styling by Asashi.

Editorial, Vertical, Monochrome, Gritty

Low-key / chiaroscuro

Luxury Fashion Houses

Concrete Texture

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