WWD: Chicago Prep
Brand
Date
Aug 2025
Description
WWD presents Chicago Prep, an editorial feature exploring classic menswear aesthetics set against a bustling urban backdrop. The session features model Sergio Perdomo, who displays a layered look pairing striped button-down shirting with polka-dot accessories and structured tailoring. With fashion editing and styling by Alex Badia, the project leans into a lifestyle documentary style. The imagery relies on natural light to emphasize the textures of the apparel, capturing a distinct look within the fashion sector.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Crimson
Background
Street
Context
Editorial
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