Whole Foods: Bread
Brand
Date
Jan 2023
Description
This commercial for Whole Foods highlights the brand's bakery department, featuring a customer browsing an assortment of fresh artisan loaves. The film captures the tactile quality of the product through close-up shots of crusts and textures set against a bright, natural-light environment. Developed by agency MullenLowe, the spot incorporates a curated audio identity provided by Mophonics. The piece utilizes live-action techniques to emphasize the shop floor experience.
Style
Horizontal, Commercial
Industries
Color
Navy
Background
Retail Store
Context
TVC / TV Commercial
Associated creatives
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