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Whirlpool: Whirlpool Anthem

Date

Nov 2023

Description

The Whirlpool Anthem campaign, produced by Caviar London with creative direction from Digitas, highlights everyday domestic moments through a cinematic and lively lens. The commercial spans a series of vibrant vignettes, ranging from lighthearted kitchen interactions to active scenes of roller skating. Technically driven by live-action techniques and a warm, polished aesthetic, the film leans into rich colour palettes and detailed interior settings to showcase the brand's appliances within the rhythm of modern home life.

Style

Horizontal, Cinematic, Warm, Polished

Techniques

Slow motion

Color
Crimson
Golden Yellow
Jet Black
Background

Kitchen

Context

TVC / TV Commercial

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