Wendy's
Frosty Fix Social
Brand
ProjectFrosty Fix Social
Date
Oct 2024
Description
Wendy's channels internet culture in the Frosty Fix Social campaign, a motion graphics-driven project created by agency VML. The work utilizes a fast-paced animation style to highlight consumer conversations regarding the common industry issue of broken ice cream machines. Set against a minimalist light-blue background with subtle utensil motifs, the vertical video project compiles simulated social media interface cards. The edit relies on a clean aesthetic and humorous tone to showcase user feedback through a dynamic, high-energy layout.
Style
Artistic, Humorous, Vertical, Commercial, Clean
Techniques
Animation, Motion Graphics
Industries
Fast Food
Color
Sky Blue
Pure White
Background
Solid Colour
Context
Social Media / Short Form Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.