Wealth
Brand Identity
Brand
ProjectBrand Identity
Date
Sep 2022
Description
Wealth introduces a comprehensive brand identity, centered on minimalist typography and vector-based graphic illustration. The project bridges physical and digital touchpoints, encompassing outdoor advertising, mobile interface design, and branded collateral. Developed by Clay, the visual language utilizes a restrained color palette of deep green, teal, and soft yellow. The execution relies on clean lines and consistent serif typography to maintain a professional aesthetic across various formats, including motion graphics and static display assets.
Style
Commercial, Clean, Horizontal
Industries
Investment & Wealth
Color
Pure White
Jet Black
Associated creatives
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