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Vogue Portugal

Raciocínio de escala
Date

May 2026

Description

In the striking beauty editorial Raciocínio de escala for Vogue Portugal, photographer Thanos Poulimenos masterfully plays with the intersection of human form and miniature worlds. This project leans into surrealism, effectively blurring the lines between high-fashion photography and intricate scale model-making. By inviting model Grete Liisu into a series of carefully constructed vignettes, the team explores a conceptual narrative where the human subject acts as a monumental figure in a micro-landscape. The visual language is defined by a clean, minimalist aesthetic, utilizing natural light and macro techniques to emphasize the tactile contrast between smooth skin and disparate elements like moss, silver cutlery, and architectural miniatures. Makeup artist Marita Politou plays a pivotal role in this narrative, with artistry that integrates natural textures directly onto the skin to achieve a seamless, avant-garde finish. The compositions, enhanced by the work of set designer Athanasios Kanakis, utilize high-key lighting and surreal, hyper-detailed placements to challenge our perception of proportion. Whether depicting a figurine meticulously applying lipstick or an eyelid mimicking the growth of moss, each frame remains deeply intentional. The result is a series of portraits that function as both high-end beauty imagery and a curious study in dimensional storytelling, demonstrating how technical precision in editorial photography can transform simple cosmetics into a canvas for expansive, thought-provoking imagination.

Style

Editorial, Vertical, Surreal, Vertical, Surreal, Surreal

Techniques

Natural light, Natural light, Natural light

Industries

Cosmetics, Cosmetics, Cosmetics, Beauty, Beauty, Beauty

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