Vogue Portugal
Cherry Lips




Mar 2026
Vogue Portugal enters the realm of sensory indulgence with Cherry Lips, a compelling beauty campaign that masterfully elevates the mundane into the extraordinary. By isolating the mouth as the central landscape, the editorial series invites the viewer into an intimate, tactile world where high-gloss cosmetics meet the raw, organic texture of fresh fruit. Photographers Alina Gross and Evangelos Rodoulis lean into a rigorous approach, utilizing extreme macro photography to capture the intersection of professional beauty makeup and the vibrant, visceral surface of strawberries and cherries. The project relies on a clean, graphic aesthetic, employing natural light alongside sharp studio strobes to highlight the subtle fine lines of the skin and the saturated pigment of the lip products. Each composition functions as a study in contrast, juxtaposing the precise application of glossy, deep berry and nude shades against the rough, seeded reality of the produce held between the teeth. This editorial focus results in a polished, sensory-driven narrative that feels both sophisticated and playfully provocative. By stripping away the distraction of the full face, the work forces a confrontation with color and form, solidifying the brand's commitment to pushing the boundaries of traditional portraiture while maintaining the high-fashion editorial polish synonymous with the Vogue name.
Editorial, Vertical
Macro
Cosmetics, Beauty, Beauty
