Vince

Jun 2026

Vince reaches into the quietude of the horizon with Back To Motherland, a Fall 2026 campaign that anchors the brand in a narrative of introspective minimalism. Photographed by Clément Laguardia, who also steps in front of the lens alongside model Quentin Demeester, the project leans into a raw, tactile aesthetic that resonates with the heritage of luxury fashion houses. The campaign is defined by its expansive, desolate settings, moving from industrial waterfronts to serene, wind-swept coastal landscapes that serve as a stark canvas for the collection’s structured tailoring and rich, chunky knits. The imagery utilizes a sophisticated blend of black-and-white photography and 35mm film, capturing a cinematic mood that favors stillness over spectacle. By weaving together high-contrast portraiture and wide-angle lifestyle compositions, the work explores themes of connection and solitude. The execution is deliberate and restrained, prioritizing the interplay between soft, natural light and the heavy textures of the garments against the cold, geometric lines of the backdrop. This visual language creates an intimate, contemplative atmosphere, effectively positioning the Vince collection as a study in modern, enduring elegance that feels both grounded in its environment and strikingly detached from the ephemeral trends of the season.

Editorial, Lifestyle

Natural light

Luxury Fashion Houses, Fashion