Vimeo: Brand Identity and Digital Destination
Brand
Date
Jun 2026
Description
Vimeo showcases its updated brand identity and digital destination through a motion-led presentation of its platform capabilities. The piece highlights the video editor interface, focusing on streamlined workflows and publishing tools as viewed across both mobile and desktop environments. Featuring creative direction from Max Cooper, the project leans into a clean, futuristic aesthetic. The execution utilizes precise motion graphics and UI illustration to demonstrate the professional nature of the platform's video editing suite.
Style
Horizontal, Commercial, Clean, Futuristic
Techniques
UI illustration, Motion Graphics
Industries
Color
Jet Black
Cobalt
Background
Solid Colour
Context
Brand Film / Corporate Video
Associated creatives
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