Versace
Spring/Summer 2024 collection
Brand
Date
Dec 2024
Description
Versace presents an intimate look at the production of its Spring/Summer 2024 collection, captured through a raw, documentary-style lens. The footage leans into a handheld, first-person perspective, placing the viewer directly on the studio floor amidst the final preparations for the season. Executed with a clean, vertical orientation, the video shifts the focus from the polished runway to the tactical environment of the shoot. Creative production agency Uncovered guides the narrative, documenting the technical process and the tactile nature of the collection’s accessories.
Style
Documentary, Vertical, Clean
Industries
Luxury Fashion Houses
Background
White Seamless
Context
Backstage / Behind the Scenes
Associated creatives
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