Verizon: Drummer
Brand
Date
Nov 2025
Description
Verizon showcases its Black Friday smartphone offers in this commercial spot, featuring a high-energy performance by marching band drummers. Clad in traditional uniforms against a moody, atmospheric backdrop, the drummers drive the visual narrative through rhythmic precision and dynamic lighting. Produced with agency support from McCann New York, the campaign focuses on promotional deals for the Samsung Galaxy S8, Google Pixel 2, and Moto Z2 Force. The production utilizes live-action technique and slow motion to underscore the high-stakes feel of the promotional event.
Style
Horizontal, Commercial, Moody, Matte
Techniques
Slow motion
Industries
Color
Burgundy
Jet Black
Background
White Seamless
Context
TVC / TV Commercial
Associated creatives
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