Verizon: Cable Guy (Super Bowl)
Brand
Date
Oct 2025
Description
Verizon leans into comedic narrative for this Super Bowl commercial, 'Cable Guy.' The spot centers on Jim Carrey portraying a cable technician whose services are rejected by a resident opting for Verizon 5G Home Internet. Produced by Hungryman with creative from McCann Worldgroup, the work maintains a cinematic tone throughout the exchange. The live-action technique emphasizes sharp comedic delivery, set against the backdrop of a softly lit apartment hallway.
Style
Horizontal, Cinematic
Industries
Color
Navy
Off-White
Background
Hallway
Context
TVC / TV Commercial
Associated creatives
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