Various Campaigns
MooRer
Brand
ProjectMooRer
Date
Apr 2025
Description
Captured by photographers Gus&Lo, this fashion campaign for MooRer highlights a collection defined by neutral palettes and minimalist outdoor settings. The imagery features models in layered leisurewear and quilted outerwear, set against architectural backdrops, serene water, and reflective natural landscapes. Employing a clean, commercial aesthetic, the series balances high-end apparel styling with atmospheric environments. The work leans into warm, natural lighting and minimalist compositions to emphasize fabric textures and silhouettes, spanning both editorial portraits and broader landscape-oriented group shots.
Style
Vertical, Warm, Editorial
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Pure White
Context
Advertising Campaign
Associated creatives
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