Various Campaigns: heretic parfume
Brand
Date
Jun 2024
Description
This fragrance campaign for Heretic Parfume utilizes macro composition to examine the botanical elements of its scent profiles. The series captures pink and white calla lilies arranged against human skin and fabric to emphasize organic texture. Photographed by Alina Gross, the work leans into an artistic and sensual aesthetic. The imagery relies on natural light and tight framing to highlight the botanical forms across the vertical campaign assets.
Style
Artistic, Vertical, Sensual, Warm, Clean
Techniques
Macro, Natural light
Industries
Color
Dusty Rose
Pure White
Context
Advertising Campaign
Associated creatives
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