Various Campaigns
heretic parfume
Brand
Projectheretic parfume
Date
Jun 2024
Description
This fragrance campaign for Heretic Parfume presents a series of intimate, macro compositions focused on the intersection of botanical elements and human form. Featuring photography by Alina Gross, the work leans into an artistic, sensual aesthetic that foregrounds organic textures. The imagery utilizes natural light to highlight the delicate details of calla lilies as they interact with bare skin and fabric. Through a clean and warm visual approach, the campaign emphasizes the tactile nature of the fragrance brand's imagery.
Style
Artistic, Vertical, Sensual, Warm, Clean
Techniques
Macro, Natural light
Industries
Fragrance
Color
Dusty Rose
Pure White
Context
Advertising Campaign
Associated creatives
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