Various Campaigns: Betty Barclay Fragrances
Brand
Date
Dec 2024
Description
Betty Barclay's fragrance campaign highlights the Even You collection through a series of expressive portraiture. Photographed by Dirk Bader, the project captures the subject in a studio environment, utilizing a clean aesthetic to frame both the lifestyle imagery and the product itself. The imagery leans into a playful tone, documented through a multi-panel layout that balances candid expressions with a polished, minimalist presentation. The commercial series focuses on the circular bottle design alongside the brand's key visual markers.
Style
Vertical, Commercial, playful, Clean
Techniques
Beauty Light
Industries
Color
Bubblegum
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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