UNO-DUE: Brand Identity

Sep 2021

The UNO-DUE brand identity project is a multi-disciplinary exercise in editorial design and typographic systems. Developed by graphic designers A.A. Trabucco-Campos and Lorenzo Fanton, the work utilizes a rigorous grid structure and bold sans-serif and serif typefaces to create a versatile visual language. The project spans various media, including publication design and motion graphics. The execution relies on a minimalist aesthetic, balancing negative space with high-contrast color blocks. Photographic elements, featuring everything from portraiture to nature studies, are integrated alongside structured text layouts to establish a cohesive brand system. Across both print and motion formats, the design remains focused on geometric alignment and clear typographic hierarchies.

Horizontal, Clean

Typography

Editorial