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Uber, Red Cross Drive: Sam Kerr 15s 9:16

Date

Nov 2025

Description

Uber and Red Cross partner for this public awareness campaign featuring athlete Sam Kerr. The 15-second vertical spot focuses on clothing donation, utilising quick cuts and energetic sequences to drive engagement. Produced by We Know Video, the piece maintains a clean studio aesthetic with bright, even lighting. The execution relies on live-action techniques to showcase layered streetwear and the donation process within a commercial format.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Public Awareness

Color
Cobalt
Cream
Background

White Seamless

Context

Advertising Campaign

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