Uber
Ride like a Hyderabaddie ft. Travis Head - Uber Moto
Brand
Date
Apr 2025
Description
Uber introduces the 'Ride like a Hyderabaddie' commercial for Uber Moto, featuring cricketer Travis Head. The campaign highlights the rideshare experience through a high-energy lens, capturing a spirited motorcycle journey through urban streets. Developed by agency FCB Neo with production by 456 Studios, the spot employs live-action techniques to lean into an atmospheric aesthetic. The visual narrative utilizes a desaturated and warm color palette, punctuated by dramatic lighting and environmental smoke effects to frame the ride.
Style
Horizontal, Cinematic, Desaturated, Warm
Industries
Vehicle Rental & Rideshare
Color
Jet Black
Pure White
Gold
Background
Street
Context
TVC / TV Commercial
Associated creatives
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