Uber Eats

Phew | Potting Mix 15"

Brand

Date

Sep 2026

Description

Uber Eats highlights the friction of errand-running in this 15-second commercial spot, Phew | Potting Mix. The film features a live-action narrative that captures the claustrophobia of a traffic-clogged vehicle overloaded with gardening supplies and terracotta pots. Crafted by agency RX, the commercial leans into a relatable, naturalistic aesthetic. Utilizing natural light to soften the interior car setting, the production emphasizes the contrast between the frustration of manual transport and the ease of digital delivery. The project includes contributions from 3&7 and Citizen Jane on production, with post-production and VFX handled by ARC and sound design by Level Two Music.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Apps & Digital Platforms

Color

Medium Grey

Caramel

Navy

Background

Street