Uber Eats
Lab Tornado
Brand
ProjectLab Tornado
Date
Feb 2025
Description
Uber Eats presents 'Lab Tornado,' a commercial production that simulates a high-energy meteorological experiment within a sterile research environment. The narrative follows a team of researchers as they subject delivery packages to intense indoor weather conditions, highlighting the durability and transit of food orders through a series of stress tests. The project utilizes clean live-action techniques, supported by dynamic visual effects from Atmos Studios. The production leans into a cinematic aesthetic, featuring a high-contrast laboratory setting marked by precision, scientific glassware, and signature branded delivery equipment.
Style
Horizontal, Commercial, Cinematic, Clean
Techniques
VFX / visual effects
Industries
Beverages
Color
Pure White
Forest Green
Medium Grey
Background
Office
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.