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Uber: Baddies in Bengaluru ft. Travis Head - Uber Moto

Brand
Date

Apr 2025

Description

Uber introduces a high-energy campaign for its Uber Moto service, featuring cricketer Travis Head navigating the bustling streets of Bengaluru. This vertical commercial leans into cinematic pacing and action-oriented visuals, tracking the ride-sharing experience from the night-time city streets to intimate, comedic interior sequences. Produced in collaboration with agency FCB Neo and production house 456 Studios, the spot employs a mix of helmet cams, drone footage, and dramatic lighting to frame the service within an urban context. The project highlights the practicality of the ride-sharing platform through a series of fast-paced cuts and rhythmic live-action sequences.

Style

Vertical, Action, Cinematic

Techniques

Drone footage

Context

TVC / TV Commercial

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