Uber: Anthem
Brand
Date
Oct 2024
Description
The Uber 'Anthem' commercial project delivers a broad look at the brand's diverse ecosystem. Utilizing cinematic live-action footage, the piece moves from expansive aerial perspectives of a stadium at dusk to intimate portraits of drivers and passengers in daily settings. Technically driven by drone footage and professional sound design, the project integrates narrative text overlays to communicate information regarding educational opportunities and driver benefits. The production features a custom score provided by The Elements Music.
Style
Horizontal, Commercial, Cinematic
Techniques
Drone footage
Industries
Context
Brand Film / Corporate Video
Associated creatives
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