Tupperware
Presse Fruit
Brand
ProjectPresse Fruit
Date
Feb 2025
Description
Tupperware explores the modular design and mechanical interaction of its kitchenware in the Presse Fruit product video. The commercial content utilizes clean studio framing to highlight the assembly of the juicer’s components against a neutral backdrop. Produced by All Of Us Here, the video maintains a focus on the tactile and functional aspects of the product. The execution relies on bright, even lighting to showcase the surfaces and colors of the kitchenware in a horizontal format.
Style
Horizontal, Commercial, Clean
Industries
CPG / Packaged Food
Color
Crimson
Pure White
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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