Global Nutrition Cluster presents 'Trevor The Swimmer,' a public awareness project produced by GREATERGOOD. The campaign captures a swimmer in a moody, low-key indoor pool environment, utilising an underwater live-action technique to establish a quiet, deliberate tone.
The imagery focuses on desaturated, cool tones with cinematic lighting filtering from the surface. Following the aquatic sequence, the project transitions into bold typographic messaging set against high-contrast black backgrounds.