The Trawelt brand identity project establishes a comprehensive visual language for the travel consultancy platform. Designed by Holographik, Marko Purać, and Simon Bolčić, the system balances modern corporate communication with travel-focused aesthetics through a minimalist lens. The work integrates structured grid systems, clean typography, and a versatile color palette across print, digital, and environmental applications.
Execution across the identity includes custom 3D-rendered collateral, such as branded hotel keychains, packaging, and office supplies, alongside responsive digital interface components. By layering bold graphic elements with fluid motion design, the team creates a cohesive brand experience that translates from tactile physical goods to high-fidelity web layouts.
