Toyota: Priyanka Makes It Easy as 123
Brand
Date
May 2023
Description
Toyota showcases the accessibility of its bZ4X electric vehicle in a commercial spot featuring chef and author Priyanka Naik. The project leans into a clean, live-action technique to demonstrate the vehicle's everyday utility and interface design. The film follows Naik as she navigates city streets and interacts with the car's interior controls, charging points, and smartphone integration. Creative development for the campaign was led by agency partner Intertrend, focusing on a clear, step-by-step walkthrough of the EV experience.
Style
Horizontal, Commercial, Clean
Industries
Color
Off-White
Charcoal
Background
Street
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.