Toyota

Dec 2024

Toyota introduces the D-RAV in a narrative commercial spot that transitions from an office setting to the outdoors. The campaign leans into a live-action technique, moving from the confined, desk-bound environment of a ranger to the capabilities of the grey field vehicle on location at a campsite. Developed with creative direction by Saatchi & Saatchi New Zealand, the project was produced by The Sweetshop with post-production and VFX services provided by the same team. Sound design and music were handled by Liquid Studios, with production support from Al Guthrie, media placement by Spark Foundry, and PR by Wright Communications. The film maintains a polished aesthetic throughout its sequence.

Horizontal, Commercial, Polished

Luxury Automotive

Office

TVC / TV Commercial