Tourism Fiji
OOH
Brand
ProjectOOH
Date
Nov 2024
Description
Tourism Fiji captures the essence of a tropical getaway in this OOH video campaign. The creative, helmed by Host/Havas, utilizes a split-screen narrative structure that juxtaposes intimate, emotive portraits with expansive, high-altitude perspective. The project leans into a live-action technique, combining human-centric storytelling with wide-reaching drone footage of lush forests and coastal terrain. Technical execution across post-production and sound was managed by Heckler and MassiveMusic Sydney, respectively, with production support from Plaza and Welcome Fiji.
Style
Horizontal, Commercial, Warm, Nostalgic
Techniques
Drone footage
Industries
Tourism Boards
Color
Forest Green
Powder Blue
Background
Forest
Context
Out of Home (OOH)
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