Tourism Fiji: OOH
Brand
Date
Nov 2024
Description
This out-of-home campaign for Tourism Fiji features a split-screen format, juxtaposing candid portraiture with expansive aerial visuals of tropical islands and coastal terrain. The project balances human connection with nature-focused imagery to highlight the destination's environment. Developed by agency Host/Havas, the production leverages drone footage and live-action techniques to capture local scenery. The visual narrative is supported by post-production from Heckler and a sonic identity crafted by MassiveMusic Sydney, with production efforts contributed by Plaza and Welcome Fiji.
Style
Horizontal, Commercial, Warm, Nostalgic
Techniques
Drone footage
Industries
Color
Forest Green
Powder Blue
Background
Forest
Context
Out of Home (OOH)
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